Dynamic identities

Dynamic identities : how to create a living brand
Nes, Irene van
2013
Amsterdam : BIS Publishers. 223 p.
Resumen: This visual book looks into design systems for brand identities that produces identities that are alive, meaning that they can change and generate new versions based on external data. The book offers a systematic process of creating brand identities that are alive and gives the reader a wealth of examples of international identities that were built on the discussed systems.
Número de pedido en Biblioteca FAU