Mostrando entradas con la etiqueta envases. Mostrar todas las entradas
Mostrando entradas con la etiqueta envases. Mostrar todas las entradas

jueves, 4 de enero de 2018

What is packaging design?

What is packaging design?
Calver, Giles
2004
Switzerland, Rotovision. 255 p.
Resumen: This is a highly visual, compact-format sourcebook, packed with top international packaging designers' contemporary work, accompanied by essays on the surrounding issues.
What Is Packaging Design? lays the foundations and professional guidelines for best practice when designing contemporary packaging. It opens with several short essays which define good packaging design and the issues faced by designers in this field.
Design basics such as format, layout, and typography are explored within the context of packaging design, taking into account genre-specific elements such as product information, branding, marketing, and legislation.
Tabla de contenidos
Número de pedido en Biblioteca FAU