Design thinking

Design thinking understand improve apply
Plattner, Hasso, ed.
Meinel, Christoph, ed.
Leifer, Larry, ed.
2011
Berlin, Springer.  236 p.
Resumen : Everybody loves an innovation, an idea that sells.“ But how do we arrive at such ideas that sell? And is it possible to learn how to become an innovator? Over the years Design Thinking – a program originally developed in the engineering department of Stanford University and offered by the two D-schools at the Hasso Plattner Institutes in Stanford and in Potsdam – has proved to be really successful in educating innovators. It blends an end-user focus with multidisciplinary collaboration and iterative improvement to produce innovative products, systems, and services. Design Thinking creates a vibrant interactive environment that promotes learning through rapid conceptual prototyping. In 2008, the HPI-Stanford Design Thinking Research Program was initiated, a venture that encourages multidisciplinary teams to investigate various phenomena of innovation in its technical, business, and human aspects. The researchers are guided by two general questions: 1. What are people really thinking and doing when they are engaged in creative design innovation? How can new frameworks, tools, systems, and methods augment, capture, and reuse successful practices? 2. What is the impact on technology, business, and human performance when design thinking is practiced? How do the tools, systems, and methods really work to get the innovation you want when you want it? How do they fail? In this book, the researchers take a system’s view that begins with a demand for deep, evidence-based understanding of design thinking phenomena. They continue with an exploration of tools which can help improve the adaptive expertise needed for design thinking. The final part of the book concerns design thinking in information technology and its relevance for business process modeling and agile software development, i.e. real world creation and deployment of products, services, and enterprise systems.
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La reconciliación con el consumidor : Hacia una relación más participativa con los clientes

La reconciliación con el consumidor : hacia una relación más participativa con los clientes
Virgili, Pau
Wallovits, Julio
2011
Barcelona, Empresa Activa. 127 p.
Resumen: Hacia una relación más participativa con los clientes La línea recta del marketing ha cambiado; ya no son las empresas las que labran unilateralmente la historia. Sólo la reconciliación de la marca con el consumidor augura una verdadera innovación y, con ella, una elevación de los mercados y el consumo al siguiente nivel.
Un nivel en el que se compra y se vende, sí, pero también en el que se elaboran estrategias que toman realmente en cuenta a las personas; planes que no olvidan que tenemos mucho nuevo que crear, pero también mucho que conservar; ideas que llamen a otras ideas para poder satisfacer necesidades nuevas
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Herramientas financieras para la valuación de inmuebles

Herramientas financieras para la valuación de inmuebles
Gómez, Mario
2012
Buenos Aires, BRE Bienes Raíces Ediciones.  349 p.
Resumen: El Lic. Mario Gómez nos propone una obra que recorre minuciosamente una problemática importante en la actividad inmobiliaria: LA VALUACIÓN. El profesional inmobiliario encontrará en este libro un importante instrumento para su crecimiento. En él no sólo se compendian métodos tradicionales de valuación, sino que además se ofrecen herramientas de análisis cuya aplicación redundará tanto en el mejoramiento del servicio que el profesional inmobiliario brinda a sus clientes como en la ampliación de sus logros. En efecto, la propuesta que su autor nos viene a ofrecer consiste en la aplicación de instrumentos financieros en la tarea de tasación. La utilización de estos conceptos nos permitirá ponernos en el lugar del inversor, principal motorizador de la actividad inmobiliaria actual. El natural destinatario de esta obra es el experimentado profesional del sector que busca actualizar sus conocimientos. Pero aquel que comienza a dar los primeros pasos en la tarea de emprender una valuación inmobiliaria también encontrará en este texto una guía fundamental. El lector encontrará en este libro una ordenada síntesis de los conceptos centrales de la práctica de la tasación de inmuebles, junto con una novedosa propuesta de aplicación de herramientas financieras en la valuación de bienes raíces.
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De la economía global al desarrollo local

De la economía global al desarrollo local : el alcance de la intervención de los agentes de empleo y desarrollo local
Fuertes Eugenio, Ana M., ed.
Gatica Villarroel, Leonardo ed.
2008
[València], Universitat de València. 278 p.
Resumen : El enfoque local del desarrollo constituye hoy en dia el marco en el que se insertan políticas y estrategias económicas que contemplan el punto de vista social con una perpectiva del desarrollo local aborda temáticas muy diversas que exigen nuevas figuras de especialistas que guíen y fomenten los procesos de cambio en la dirección deseada. El presente libro recoge algunas de las intervenciones del profesorado del curso de agentes especialistas en desarrollo local impartido durante 2006-2007 por profesores del Instituto Interuniversitario de desarrollo local de las universidades de Valencia.
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Latin American theories of development and underdevelopment

Latin American theories of development and underdevelopment
Kay, Cristóbal
1989
London ; New York, Routledge.  295 p.
Resumen: Upon its publication in 1989, this was the first systematic and comprehensive analysis of the Latin American School of Development and an invaluable guide to the major Third World contribution to development theory. The four major strands in the work of Latin American Theorists are: structuralism, internal colonialism, marginality and dependency. Exploring all four in detail, and the interconnections between them, Cristobal Kay highlights the developed world’s over-reliance on, and partial knowledge of, dependency theory in its approach to development issues, and analyses the first major challenges to neo-classical and modernisation theories from the Third World.
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Theories of development

Theories of development : contentions, arguments, alternatives
Peet, Richard
2009
New York, The Guilford Press. 324 p.
Resumen: Widely adopted, this text critically evaluates the leading theories of international economic development, from classical economic and sociological models to Marxist, poststructuralist, and feminist perspectives. No other book provides such comprehensive coverage or links the theories as incisively to contemporary world events and policy debates. Reexamining neoliberal conceptions of economic growth, the authors show what a more just and democratic form of development might look like today.
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Integrated regional models

Integrated regional models : interactions between humans and their environment
Groffman, Peter M., ed.
Likens, Gene E., ed.
1994
New York, Chapman & Hall. 157 p.
Resumen: Integrated regional models are conceptual and mathematical models that describe the physical environment, biological interactions, human decision-making, and human impact on the environment. Efforts are now being made to integrate regional models from the physical, biological and social sciences in order to respond to diverse environmental problems. This volume explores the latest research developments on processes operating at a variety of scales, including regions, and how scientists can combine their efforts to develop models linking biological, physical, and human systems. Data requirements for successful integrated regional models are identified and discussed. Chapters also consider methodological questions, such as whether to integrate disciplinary approaches at the beginning or the end of the modelling process, and whether integrated regional models should focus on specific regions or specific problems. The information in this volume will enable the reader to view problems such as coastal zone management, atmospheric pollution, non-point source pollution, commodity production in forested areas, and urban expansion in a broad, conceptual context. Researchers and graduate students in ecology, biology, geography and geology will benefit from this innovative approach to contemporary environmental problems.
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Integrated environmental planning

Integrated environmental planning
Lein, James K.
2003
Oxford ; Malden, MA, Blackwell Science. 228 p.
Resumen: "Integrated Environmental Planning" presents a fresh, comprehensive approach to the diverse and dynamic world of environmental planning. In this accessible book, James Lein offers an essential guide to the mechanics of making a plan; introducing both the method and the tools necessary to environmental planning. Essential theoretical concepts are tied to understandable real-world examples. The latest planning technologies and methodologies, such as GIS and computer modelling, are integrated to offer the crucial 'need to know' information for students and environmental professionals. Throughout, Lein maintains a strong focus on the environmental principles that guide planning. In this clear and straightforward style, Lein closes the gap between theory and practice, technology and application, principle and plan. Through its scope and uniquely well-balanced content, "Integrated Environmental Planning" stands as an ideal introduction to environmental planning.
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Visual explanations

Visual explanations : images and quantities, evidence and narrative
Tufte, Edward R.
1997
Cheshire, Conn., Graphic Press. 156 p. : il.
Resumen: Visual explanations images and quantities, evidence and narrative is about pictures of verbs, the representation of mechanism and motion, process and dynamics, causes and effects, explanation and narrative.
Practical applications and examples include statistical graphics, charts for making important decisions in engineering and medicine, technical manuals, diagrams, design of computer interfaces and websites and on-line manuals, animations and scientific visualizations, techniques for talks, and design strategies for enhancing the rate of information transfer in print, presentations, and computer screens. The use of visual evidence in deciding to launch the space shuttle Challenger is discussed in careful detail. Video snapshots show redesigns of a supercomputer animation of a thunderstorm.
The book is designed and printed to the highest standards, with luscious color throughout and four built-in flaps for showing motion and before/after effects.
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Risk

Risk : a sociological theory
Luhmann, Niklas
2002 New
Brunswick, New Jersey, Aldine Transaction. 236 p.
Resumen: A great deal of attention has been devoted to risk research. Sociologists in general have limited themselves to varying recognitions of a society at risk and have traced out the paths to disaster. The detailed research has yet to be undertaken. In Risk, now available in paperback, Niklas Luhmann develops a theoretical program for such research. His premise is that the concept of risk projects essential aspects of our description of the future onto the present. Risk is conceived as the possibility of triggering unexpected, unlikely, and detrimental consequences by means of a decision attributable to a decision maker.
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